How to Survive This Extended School Holiday as an Entrepreneur Mom

 



This one is for the Mom's (and Dad's if you're reading) out there who are now running your businesses, with your little assistant(s) in tow. For some entrepreneur Mom's, COVID-19 was really just a moment of acknowledgment.

You've been doing this for a while before it became the 'thing we all must do', right? You're a veteran at this work from home gig, yet you too are kind of stumped as to how to proceed in these times.

Running a business with children who are not in school, is much like, juggling balls standing on top of an elephant who is walking a tight rope anchored by a beach ball...

 Am. I. Lying?

With our two boys, I have to admit, it has been an extreme challenge. Since we started lockdown, I've been worried about their ability to adapt and adjust to these changes. Surprisingly, they haven't missed much of a beat. They do miss their friends and outdoor interaction though, that is a given.

They still play, laugh, snaaaack (you know the glorious...

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Working From Home Versus Working From the Office as A Creative Entrepreneur; Recent Case Studies to Give Insights on Which Works For You

'Work from home' is becoming the new mantra on the lips of most employees, as for employers, they cannot wait to have their staff back in the office.  For a lot of small and medium scale businesses, office space gulps a considerable amount of their capital. It is dangerous to generalize any solution. Instead, individuals and companies should weigh their options and consider what is best for them.


History repeating itself...

The work from home campaign didn't just start during the COVID-19 pandemic or this millennium, in September of 1994,  American company AT&T embarked on a social experiment. Rather than have the worker go to work, they decided to take the work to the worker.

Thirty-two thousand (32,000) employees were asked to work from home, including top-level staff and employees in the lowest rank. Throughout the initiative, AT&T avoided running costs of over $550 million. IBM had a similar initiative, Mobility Initiative, which saved them over $100 million...

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Marketing Products and Getting Sales to Business During a Crisis

Hey there Money Maykah,

How is business going on your end?

I know this is a tough time and you’re on either end of the spectrum… there are entrepreneurs and businesses that are doing the most right now and trying to capture their audiences. They are marketing their products and services and getting sales to their businesses.

They either have an essential service or product that people need or they have discovered something new arising from the pandemic and they have decided to capitalize on it. Face masks and virtual services are a hot commodity right now.

On the other end of the spectrum, you have those businesses who are either confused, cautious or simply content with closing down their operations until things settle down. They see this as a time to refocus and attend to other priorities that are not entirely related to their business.

Where do you find yourself on this spectrum?

So what am I doing at this time?

You know, for me, I have had to stop my...

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